Jul 2, 2015

Simple Tips on How to Effectively Write for Blogs

Simple Tips on How to Effectively Write for Blogs

Writing articles for your blog is an essential part of the entire blog process. Let your readers get to know you first and foremost. Be yourself as you write and your personality will shine through. Engage your readers with your writing and provide the type of information that will benefit them.

So, what should you write about? Below, are simple tips on how to effectively write for blogs:

Beneficial information

Provide basic, real, useful information as well as resources to go along with the information you’re writing about. What are your interests? Will it interest your readers as well? Offer “how to tips” and share how it made your blog successful. Can it benefit your readers too?

What's your expertise

Can your readers benefit from your expertise? What's your passion in life? At My Fashion E-Mall Blog, I share articles and links that can help other home based businesses succeed with their marketing efforts. Have you had a business experience that has helped you and can be shared with others? How has it worked for you? Most importantly, can it help others as well?

I can’t think of anything to write

There will be times when you will experience writer’s block; it happens to the best of us. Not to worry, look for other interesting articles that are related to your blog theme. Offer guest post articles for those days that you're either busy or just can't get around to writing. Remember, and ask for permission to use an article and never alter the content of a guest article. These guest post articles can help you when you’re experiencing big time writer’s block.

How often should I blog post

I personally post at least twice a week. Evaluate your own blogging style and see what works for you and your audience. You may decide to blog every day or every other day. Many established bloggers tend to blog every day while others blog once or twice a week.

Submit your articles to directories

You want your high quality articles to gain readers. A great way to get exposure is by submitting articles to directories. Here are a few to get you started:

Be creative

Show your personality but also your creativity. Use graphics, videos and podcast elements to spice up your blog. Most of all, have fun! Find something that doesn’t feel like a task but is fun to write about. Before you know it, you will be able to acknowledge your blogs' progress and celebrate your blogging success!

Can you offer additional tips to the above simple tips on how to effectively write for blogs? Please share your comments below.

About the author: Sonia Colon is writer/publisher of My Fashion E-Mall Blog & The Biz Buzz of A Latina Mom Blog. She is also owner at Books About Me. Sign up for the newsletter and never miss a powerful business marketing article plus receive a FREE eBook on ‘How to Rock Your Business with A Blog’.

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Jun 29, 2015

Are You Ready for a Home-Based Business Office

Are You Ready for a Home-Based Business Office

In today's technological advances, working from home has never been easier. The question is are you ready for a home-based business office? Do you have the skills to develop a website, drive traffic, and then convert that traffic into paying customers?

Most people who want to start a successful home-based business are skeptical. It's hard work, but you'll be your own boss, have flexible hours, and finally be able to chase that dream. Check out the video below as it breaks down the advantages of how to start a home-based business:

Be your own boss

How do you feel about being your own boss? Is it exciting for you? When I first began my own business which allowed me to work from my home, I was thrilled to say the least. No more commuting and rushing out the door in the mornings. No more tugging at my panty hose and figuring out what to wear. I literally felt FREE to do as I pleased :) within boundaries of course! Also, the privilege of being a work from home mom allowed me to be there for my family. Find out your own reasons to be your own boss. Be sure this is something YOU really want for yourself and your family.

Choose something you are passionate about

There is nothing better then doing something you love. If you are passionate about something you know will help solve a problem, create buzz or simply help others then you might just have a knack for business. Perhaps starting a business around that passion is your first step to being an entrepreneur.

Self-discipline

It can be tough to be self-disciplined when working from home. There can be many distractions that can take you away from your business. I like to remind myself of the reasons WHY I chose to go into business for myself. Knowing when to separate business with family life is a challenge but can be easily obtained. Setting strict rules for my business is key which my family understands.

Define your goals

What do you think are the advantages and disadvantages to working from your home office? What are the necessary steps to reach your target objective? Keep a list of things that you can check off as you go along in this journey of home-based business ownership. The list should contain things like projections and cash flow as well. What do you need to get started? Equipments such as a computer, fax, phone, Internet service are all important elements to a successful home-based business.

Make your office a no-play zone

Design a practical place for your home office where it is established that when you are working, there should be no distractions. Having kids around while you’re trying to work can be stressful. Your kids are not out to drive you insane (honestly) but a friendly reminder that they need to stay out of your office while you’re working isn’t out of place either. If you have toddlers who require your constant supervision, working is nearly impossible. Wait for naps, or do your work late at night or early in the morning. Or, hire a trustworthy teen to watch your child for a couple hours a day for a small fee so you can get your work done.

Keep your business and personal mail separate

Renting a post office box is a smart move. Know when to keep your business mail separate from personal correspondence. Organization is key to a successful home-based business. Always keep your financial and business papers in an organized fashion so that you’re ready to tackle your business needs running.

Network and stay connected

Isolation is a big stress factor for people who work at home. While that nagging office mate or hateful boss added stress to your life before you started your own work from home business, sometimes loneliness and complete lack of interaction with other people can be just as stressful. The solution is to network with like-minded business individuals and stay connected. You won't feel as lonely when you socialize and you will meet great people at the same time. Also, when you network you never know where your next potential customer might be.

It's a family affair

Keep family in tune with what you are doing. Invite them to participate in your dream of home-based business ownership. What can they contribute to make it possible to succeed? Make them feel just as important to you. When you involve family in activities, they won't feel left out. Make sure to take advantage of free time with your family by shutting off all electronics and concentrating on them.

Working from home means having the satisfaction of being employed with a combination of factors, the most prominent of which is ‘convenience’. What makes it so attractive is the convenience of flexibility, place, time and family. The increasing rate of traffic jams, cost of fuel, short-staffing in corporate offices and the easy availability of the Internet and computers are a few reasons that have made working from home a very promising means to earn an income for entrepreneurs.

Now it's your turn. Are you ready for a home-based business office? Let us know in the comments below.

About the author: Sonia Colon is writer/publisher of My Fashion E-Mall Blog & The Biz Buzz of A Latina Mom Blog. She is also owner at Books About Me. Sign up for the newsletter and never miss a powerful business marketing article plus receive a FREE eBook on ‘How to Rock Your Business with A Blog’.

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Jun 24, 2015

Make Money With These 6 Simple Ideas

Make Money With These 6 Simple Ideas:

There are many benefits to working from home which include beating commute time, tax breaks, more flexibility in dividing professional and personal activities plus spending time with family.

Successful work-at-home ideas are limited only by a person's imagination. Most people are sitting on ideas that could be beneficial to making money. There are many possibilities to brainstorm. First, you need to have the desire to work from home. Second, find your passion. What are you great at doing that can benefit someone else? Evaluate your skills and determine if there is a need and/or demand for it. Third, check out whether you can invest a little into your idea such as a computer, fax, Internet and phone service. For example, ask yourself what type of equipment would you need to provide a bill paying service. Assess what you need (equipment wise) to get your ideas across and hit the ground running.

Make Money With These 6 Simple Ideas:

Blogger

1. Blogger

Decide on a theme or a topic that your blog will revolve around. Can you provide a niche that can benefit someone in any shape or form? Create quality content that will engage customers and most importantly gain visitors to your site. Keep your blog information simple, short and sweet. Introduce yourself and what your blog will be examining. One of the biggest concerns I hear from people is finding the time to write. For that you can check out HireWriters.com and hire talented native English speaking writers to create articles for your website. You should also check out elance.com and hire freelancers to create content for your blog. However, my advise is try and write on your own. The only challenge I can think of is having the persistence to keep writing. Practice makes best. Just show your personality and grow your blog to point of making money. There are many blog platforms you can choose to create your blog such WordPress and/or Blogger.

personal shopper

2. Personal shopper

If you love to shop, you may have the basic skills for a work at home business. Many men and women don't have the time to shop and many don't enjoy it. Some are even willing to pay someone else to do it for them. Research your city or town and assess the need. Find customers through professional organizations and advertise your specialty as a wardrobe consultant. Many wardrobe consultants charge as much as $100 an hour. Check out this free guide on how to become a personal shopper from fabjob.com.

Child shuttle service

3. Child shuttle service

Working parents don't like to leave their kids standing at the bus stop when leaving for work in the morning. Many don't always have flexible time to free themselves from work obligations to take their children to recital lessons, soccer practice or even school. Be sure to check with a lawyer and the state motor vehicle department about regulations for transporting passengers and of course the require liability insurance if you're interested in this kind of work-at-home business. Here is an article on Entrepreneur's website regarding this type of business.

Dog walking

4. Dog walking

Many Americans are tied to their pets and want the best for them as well. That's where a "dog walker" comes into play. Dog walkers are becoming increasingly common and charge up to $50 to $80 dollars an hour. Check out this article on tips to start a dog walking business.

tutoring

5. Tutoring

You may help a child or adult learn and therefore you earn. Plus you'll be giving that person a lifelong gift. Tutors charge anywhere from $12 to $21 dollars an hour depending on the subject matter. This article discusses tips on how to start a tutoring business.

Internet affiliate marketing

6. Internet affiliate marketing

An affiliate marketer is simply someone who sales other peoples stuff, plain and simple. You can create a website/blog and purchase items that are beneficial to your business and then become an affiliate marketer and advertise that same product to visitors on your own site for a commission. Below are a few affiliate programs to you might consider joining:

There are many other affiliate programs you can join and make money. Be sure to research carefully and decide which ones will work for you.

About the author: Sonia Colon is writer/publisher of My Fashion E-Mall Blog, The Biz Buzz of A Latina Mom and biz owner at Books About Me. For additional powerful business articles and Internet marketing tips for maintaining a lucrative home business subscribe to her newsletter.

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Jun 22, 2015

Infographic The Definition of a Marketing Plan

Infographic The Definition of A Marketing Plan

The definition of a marketing plan is a map of your marketing ideas. Entrepreneurs make the mistake of not planning this most important part of a business.

Marketing is one area where many businesses struggle. They spend money in research to create a product or service that they hope will be loved by consumers. Again, the truth is, we consumers are lazy. We depend so much on what we hear and see on TV to tell us what’s the latest or greatest product out there. Business is all about planning, and one of the fundamentals of creating a great business is through marketing that is aided by planning. Businesses need to create an effective marketing plan to be successful.

Main components

Who does the buying

1. Who does the buying?:

Before creating a plan, you’ll need to figure out who is going to be your customer. Even if you believe that you’re creating a product for all individuals, regardless of age or gender, you need to narrow down this population to a specific segment that forms the bulk of people who are likely to buy.

What's the buying trigger

2.What’s the buying trigger?:

Every purchase decision is triggered by something-that makes ”now” the time to buy. It could be a seasonal reason, such as a tax season so that majority of people will be purchasing accounting and tax software. In reality, there’s always a set of situations resulting in a customer needing something.

The people involved

3. The people involved:

People never buy alone. Usually, there’s an influence behind every particular buying decision. So to effectively market your products, you need to identify who is influencing the buying decision of your prospective buyers. They could be acting to influence from their peers, or online reviews.

Where do customers get information about you

4. Where do customers get information about you?:

Find out where they are getting information about your offer. This will give you an opportunity for reputation building and advertising as well. You could make use of review website that allow you to show off your products and services. You could also make use of forums because this is where you educate people about your products.

Do you agree with the above Infographic The Definition of a Marketing Plan?

About the author: Sonia Colon is writer/publisher of My Fashion E-Mall Blog, The Biz Buzz of A Latina Mom and biz owner at Books About Me. For additional powerful business articles and Internet marketing tips for maintaining a lucrative home business subscribe to her newsletter.

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Jun 17, 2015

4 Simple But Powerful And Affordable Marketing Strategies

4 Simple But Powerful And Affordable(1)

The following 4 simple but powerful and affordable marketing strategies are about fundamentals in the field of business. It is a good idea to look at your business’ marketing strategy at the very start of a new venture. If you are still figuring out the best online marketing strategies to use here are some of the best:

Keep It Simple

1. Keep it simple

There is one theme controlling the way all aspects of business operate and that is simplicity. People aren’t looking for complications and they don’t want to spend a lot of time figuring out what an advertisement means. Therefore you want to make sure that all of your online marketing campaigns are simple and go straight to the point. Use tools like HootSuite Pro Free Trial (affiliate link) to help you manage and simplify things. You don’t need to include a lot of gimmicks for your marketing goals. Simple, powerful messages will work the best and will get people to notice your business.

Images are mainstream

2. Images are mainstream

In my previous post I talked about the importance of images for your website. The same holds true for this article. Simplicity also means that people like to find information in an image format as well. The goal is to create images that will provide a powerful message about your business. Even though having a blog/website is still a very good marketing strategy, you also want to start using images as a form of additional exposure. If you like to design your own graphics, you can use software programs like Microsoft Word or Photoshop where you'll have full control on how you want a design to turn out. Don't know how to use these programs? Then you should check out PicMonkey (affiliate link) and do so many different things for example, touch up a photo, create labels and collages. You should also utilize things like Infographics to portray your business message. Piktochart is great for infographic creation. These are fun little snippets of information that many people like to see in order to find out more about your product or service in a concise and visual diagram.

Content is king

3. Content is king

If there is one online marketing strategy you want to master it has to be content marketing. It is by far the most important element for any online business to achieve. There are so many opportunities with content marketing and you should really focus on creating the best content for your customers' needs. Use different platforms and websites for finding new ideas for content marketing. For instance, watching YouTube videos on your chosen field can help you realize some potential content ideas that are out there. Websites like Scoop.it can also help you discover, curate and publish great content to get visibility online and it's free to join. The key is to make sure that the content you provide is something that doesn’t sell your business or product directly but that educates your consumers. Focus on providing people with information or an experience within your content that reaches their needs and or desires. Doing so will in turn make them interested to find out more about your business.

Mobile phone users

4. Mobile phone users

It is also crucial to realize that a lot of online searches now take place on a mobile device. Keep in mind and utilize different tools to make sure your content, social media profiles and websites are accessible even with a mobile phone. For many businesses, mobile phones are on the rise. It is great for you as a business owner, to use this opportunity and market your business. Localizations and apps are such a big thing when it comes to mobile phone users; you can really reach the right audience with this trending online marketing tool. The above 4 simple but powerful and affordable marketing strategies are definitely worth considering. It is important to make use of all them for a successful business.

What are other marketing strategies you can add to the above list? Share your comments below!

About the author: Sonia Colon is writer/publisher of My Fashion E-Mall Blog, The Biz Buzz of A Latina Mom and biz owner at Books About Me. For additional powerful business articles and Internet marketing tips for maintaining a lucrative home business subscribe to her newsletter.

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Jun 10, 2015

Running A Fully-Functioning Website for Your Business

Running A Fully-Functioning Website for Your Business

If you're a small business owner, you know that establishing your online presence is key to getting more customers. However, it's not as simple as creating a website and watching the clicks and customers roll in, there are intricate ways of managing and creating your brand online. Below are 4 tips on running a fully-functioning website for your business.

Create a fully functional site

1. Create a fully functional site

While many businesses have websites that they can direct customers to many of these sites are also poorly maintained. The biggest pitfalls that people run into with web design is creating a layout that is both functional and attractive and keeping things up to date. It's not as simple as creating a page and having it look good. A lot of work and web developing goes into creating a fully-functioning and attractive website; which is why so many businesses have neither. There are many website themes that can make your website look professional. Some of these themes are free while others aren't. Browse through Themes Awesome and check out what they have to offer. Your goal should be to find what works best for your business and personalize it to fit your own style.

Create visual designs

2. Create visual designs

It isn't enough to only create text on a website. Visual designs most of the time speak louder then words. With a social media site like Pinterest, images should play a big part in the design of your website. When looking to expand your business on the Internet, it is important to consider your personal design and programming skills. If you do not have any design or web developing experience, then it's important to learn. Study and become proficient with the design aspect or visual rhetoric for your own website, so that employing a graphic designer may not be a necessary step. That are many preloaded website themes that allow you to just drag, drop and upload graphics, logos, videos etc. which can help compliment your business design goals.

Present information accurately

3. Present information accurately

In addition to your website's image, the information you present needs to be clear and concise. Spell check is very important before publishing information. Many potential customers will want information about your general business for example, your products and services in an easy to read format; so knowing how to present this information in an accurate but informative style can get potential customers to become regular visitors. Provide quality content which effectively communicates to the consumer your product/service offering. These are key elements to creating a website that works and attracts potential buyers.

Update regularly

4. Update regularly

After setting up your website and optimizing the content, it is also important to make sure that you update regularly with quality content that the consumer may be interested in and can benefit from.

Running an online business can be a time consuming process, and aside from employing a marketing company to get you started, you can save a lot of money if you attempt to do it yourself (DIY). Mind you, some things you might want to outsource but generally simple tasks can be updated on your own.

As consumers expect to have a fully-functioning - nicely designed and updated website available to them, it is also important to ensure that your website works effectively on both mobile and non-mobile devices as this can be make or break that sale you've been seeking.

Tell us in the comment below if running a fully-functioning website for your business is your goal?

About the author: Sonia Colon is writer/publisher of My Fashion E-Mall Blog, The Biz Buzz of A Latina Mom and biz owner at Books About Me. For additional powerful business articles and Internet marketing tips for maintaining a lucrative home business subscribe to her newsletter.

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