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How to Be Discovered on Twitter The Right Way

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It really goes without saying that Social media is a powerful tool.  You have to do the work to get your business noticed and stick to a plan in accomplishing your goals. In this, article, I'd like to talk about a social media platform, Twitter that has not only increased my following but has also driven customers to my business. If you do it right, Twitter can help you turn your followers into loyal customers too.
Check out How to Be Discovered on Twitter The Right Way:
Make sure you're easy to find
It's best to choose a Twitter name that is close to your business name. Have a clear profile that explains what you do which also includes your URL. Use keywords to help people who are searching for your expertise be able to find you. Take advantage of Twitter's advertising platform.
Don't shout
Avoid using all caps as it is considered shouting. Always check for grammar and spelling. It is important to maintain professionalism on Twitter.
Provide helpful information
Tweet…

Informative Ways on How to Structure Your New Business

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Informative Ways on How to Structure Your New Business When you start a business, it is imperative to have your business legally prepared. How do you ask? You need to have a business license, a home occupation license if running your business from home, a city or county license, (depending on what state you live) and you need to register your business as fictitious if you are not using your real name as a business. For instance, If John Doe has a business name as John Doe's Grooming Parlor, a fictitious name isn't necessary. When opening a business in your residence, additional information is required. Some businesses require more than a city license to be fully licensed. Please check with your local city & state office for detailed information.
Business structure If you are just interested in selling a few things out of your home, don't worry about this section, as you should not have any form of tax liability for selling your own belongings. However, if you start a…

Does Your Home Based Business Idea Have Market Potential

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Does Your Home Based Business Idea Have Market Potential


Your home based business ideas need a market to cater too. Market research is golden to the success of your business. The key is to identify a niche and a need in the marketplace is imperative. Find the answer to the following question; does your home based business idea have market potential?

Become an expert in your area and discover whether there is a need for your business. Those who keep up with technology and effective marketing techniques will come out as the winners. Many of you who look toward the future trends will have an excellent starting point. Those who don’t will drop out quickly. Some great research tips that I believe are viable for any home office business are listed below:
Research the following
The current and future market
Product knowledge
The competition
1. The current & future market
The current and future market are factors to consider during your research. Will the products/services be in demand within …

6 Business Mistakes to Avoid

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Throughout my years in business, I've made my share of mistakes. Below, I’m going to share "6 Business Mistakes To Avoid." I’ve always felt that I learn more from my mistakes than from my successes. Therefore, I’m hoping that by sharing you will learn something too!
1. Underestimating the competition
Competition is out there, we all know that much. They are a fact of life in business. If your business can’t compete with other businesses, don’t start it. You have to have some type of an edge. Always put your best effort into wooing and pursuing your customers. If you don’t, someone else will.
2. Don't sweat it/be unique with your products/services
You may have an excellent product or service, but if everyone else is selling a product or service similar to yours, just how much of the market can you expect to capture? Be unique in presentation, design and customer service. Validate your customer’s requirements. Find out what they really need. If you don't they will g…

Infographic 5 Essential Skills to Connect With Customers

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Infographic 5 Essential Skills to Connect With Customers.

Finding people to connect with, people to follow you and people to trust you and your business is a skill. When businesses lose touch with your customers, they become ineffective. Staying connected to customers is key to business success.



1. Avoid losing touch
- Listen to customers. Pay attention to what they're saying. People that are taken into consideration are loyal customers for life. Always stay in touch!

2. Build trust
- It is the foundation which relationships are built upon and where customer loyalty is determined. Value each customers' time and views. Treat people the way you would like to be treated. Trust is a two-way street.

3. Accept responsibility
- Find out what works and do it over again. If customers are satisfied with your products/services, build upon that satisfaction. Ask yourself "How can I make it better?" Accept the responsibility to continue to make customers happy and feel special. Whe…

Keyword Stuffing Dos & Don'ts

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Although keywords are essential for marketing content, there's a wrong way and a right way of using them on websites.
Wrong way The wrong way is abusing the power of keywords. It creates a poor user experience, visitors will reject reading site article(s), and worse yet, a site will be portrayed as spam.
Right way The right way of using keywords is having relevant and useful keywords that flow in a natural and specific manner. Check out the following keyword stuffing dos & don't s:
What is too much keyword stuffing? It is not allowing content to flow easily because of worry about not being ranked high in the search engines. These engines are hip to such keyword stuffing and will not hesitate to ban a website.
Below, I will list 3 Don't s to keyword stuffing:1. Don't use bold on words that are NOT relevant to the header or the title of an article.

2. Don't Stuff too many keywords in an anchor text.

3. Don't Repeat keyword phrases throughout an article. We a…

10 Tips To Improve Slow Website Sales

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I've seen it many times. A new entrepreneur is excited because their website just went live after weeks, or even months, of hard dedicated work. However, the excitement doesn't last long when they see that they have yet to make a sale. Not making a sale doesn't cover expenses, and you're not making enough to live on. This happens to a lot of us, especially with a new website. The good news is that there are some steps you can follow to make sure you are doing everything right to maximize your sales, especially for the Holiday. Check out the following 10 Tips to Improve Slow Website Sales:


1. Are your product/services on demand

According to some of my articles throughout this site, you've probably heard a lot about finding your online niche. Your product/service should be able to solve a problem for your customers. That is the most important part of any business to succeed. A tool like WordTracker can help you find what people are searching for online. Another great…